Language never stands still — and neither do we. These guidelines help us maintain consistency across everything we create while staying true to our mission: making Korean learning delightfully human.
Design system components, patterns, and guidelines for consistent user experiences.
Guidelines for creating educational content, blog posts, and learning materials.
How we show up on social platforms while staying true to our human-first values.
Guidelines for collaborations, co-marketing, and representing Bubblegum externally.
These guidelines are living documents that evolve with our product and community. If you need something specific or have suggestions for improvement, we'd love to hear from you.